Brad Wilson | Principal/Founder
“Location, location, location” has always been a popular axiom in the Real Estate business, but Brad Wilson prefers another one; “All Real Estate is Local.” If you’re buying or selling real estate, you want to work with a Realtor® who knows the territory, one who’s been around the block a few times, and you’d be hard pressed to find a guy who fits the bill better than Brad if the territory is Hilton Head Island, South Carolina. He knows the area and he knows the business.
Brad has been a Local on Hilton Head Island for four decades, with the majority of them as a resident in Hilton Head Plantation where he served on the Property Owners’ Association Board of Directors. One of the area’s most accomplished Realtors®, Brad has received the Lifetime Member and Distinguished Sales Awards from the Hilton Head Island Association of Realtors® and has consistently ranked in the top 2% of all Realtors® on Hilton Head Island since 1985.
Today, Brad Wilson is a Broker/Partner at Charter One, one of the South Carolina Low Country’s most prolific Real Estate brokerage firms. He serves both the residential and commercial real estate markets for Hilton Head Island and Bluffton, South Carolina. Brad chose to be associated with Charter One because of its reputation for integrity, honesty, commitment to clients, and a decades-long track record as a local real estate industry leader.
“I believe the most successful people in life are the individuals who do what they love and love what they do,” Brad says. “I truly love the feeling I get when I help someone reach their dream. That makes it all worthwhile. The people at Charter One share that philosophy.”
After high school, Brad paid his way through Western Kentucky University selling family Bibles and other spiritual books door to door. “It was a major influence in the decision to make sales my career and direction,” he says. While at WKU, Brad was a member of the Sigma Nu fraternity and remains active with that organization today. He graduated with a degree in Advertising and Public Relations with an emphasis in Marketing and went to work for the Van F. Belknap Company in Louisville, Kentucky, the world’s largest hardware distributor at the time. In 1978, he moved to Hilton Head Island to begin his real estate career and has been serving his clients and community here ever since.
Brad’s close-knit family includes his wife of 30 years, Cheryl, who is an interior designer at Plantation Interiors, the Island’s oldest design firm. Their children, son Bailey and daughter Caroline are both graduates of Hilton Head Island High School. Bailey is following his father’s footsteps into the sales arena. He is presently a manager at Jos. A. Bank in Mt. Pleasant, South Carolina and is building his business as a Certified Health Coach. Caroline is a student at Trident Technical College in Charleston pursuing a degree in computer science.
Brad gives back to the Island community by serving as a Director for Memory Matters, a local not-for-profit center of excellence which improves the quality of life for persons with dementia and their families, providing resources, support, respite and adult day services with compassion and dignity. In 2015, Brad was chosen to represent Hilton Head Island by HGTV for their television series “Island Life”, and was the first Realtor® featured in more than one episode.
“I feel that putting my clients' needs before my own is most important and I believe that anything in life is possible if you give 100% and have a good attitude.”
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